What is better to choose from domain name suggestions

If your website has a short and easy-to-pronounce name, the potential customer will easily remember it when they see the Internet address on a business card or billboard. You can easily dictate it by phone. An interested visitor to the site, even after a week, will easily remember his address and recommend it to his friends.

The coincidence of the website address with the name of the company will make an additional contribution to the promotion of the name (brand) of your company on the Internet.

An instructive example is the story with the name of the site of the largest automotive company General Motors. At the very beginning of WWW formation, the company registered easily pronounced and memorable www.gm.com. But for some reason, this large company, which could afford to register hundreds of domain names, did not bother to register the obvious - www.generalmotors.com, which was subsequently prudently captured by an American student. And what he puts there, very far from the cars, is called Welcome to Freedom Links! Now GM has an alternative: to pay a tidy sum for a domain or pay it for a lawsuit to return a name to yourself. At the moment, the parties have come to certain agreements. From www.generalmotors.com, after a certain amount of time, a transfer to www.gm.com is carried out, but this situation could easily be avoided.

Which domain name to choose

- the name should be easy to remember;

- be short enough;

- be easy to write, in order to avoid user errors when typing;

- easy to pronounce;

- contain either the name of your company, or indicate the scope of its activities, the main product or service, etc.

Of course, it is often not possible to fulfill all these conditions, therefore you should rely on those criteria that will be most important in a particular case or register several domain names for your website at once.

If your business is directly connected with Russia, I recommend that you select the .ru ending when registering, this will immediately make it clear to visitors the geographic location of your business or Internet project.